Jocelyn Sheltraw
Jocelyn Sheltraw is the co-founder and CEO of Budist. With 7 years of experience in the cannabis industry, Jocelyn brings her passion for quality and education to Budist, making it a go-to for cannabis enthusiasts and newcomers alike.
Before launching Budist, Jocelyn helped build Headset, a leading cannabis data company, where she drove projects that shaped the industry. She is also one of 300 certified Ganjiers worldwide, teaches at StartSe University, and has contributed to cannabis policy as a former Board Member of the California Cannabis Industry Association.
Jocelyn is passionate about elevating the conversation around the cannabis plant and her work has earned her spots on Leaf Magazine's 2024 Impact List, MG Magazine's 40 Under 40, and nominations for 100 Most Influential People by Global Cannabis Times.
Before cannabis, Jocelyn spent over a decade working with brands like Spotify, SoundCloud, and Uber in the mobile app industry, blending tech with her love for connecting people to unique experiences.
Posts by Jocelyn
Budist Newsletter: Building Depth & Momentum
In January, we shared a glimpse into Budist’s plans for 2026 and how our thought leadership content…
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Event Recap: Friends N Family Grammy Party
For decades, cannabis and music have existed in close proximity. Artists write about it, build creative identities around…
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Budist Newsletter: 2025 Reflections & Road Ahead
Two years ago, Budist began as a vision more than a company: a belief that cannabis should be evaluated and celebrated with the same rigor…
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Event Recap: Woody’s Personal Stash
On Thursday evening, Budist joined The Woods in West Hollywood to host an intimate VIP sneak preview of Woody’s Personal Stash…
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Inside the MJBowl: The Role of Standardized Tools
The inaugural MJBowl was created to elevate how cannabis is evaluated and understood. Spanning…
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Event Recap: MJBizCon 2026
I just wrapped my 8th MJBizCon, and somehow, this one felt more meaningful than any year before it. Maybe it’s the moment…
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Budist Newsletter: MJBowl For The Win
This past month marked a milestone for Budist and, we believe, an important moment for the industry as a whole. The inaugural MJBowl…
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MJBowl 2025 Winners
The results are in! After weeks of intensive judging across two coasts, we’re proud to announce the MVPs and All-Stars of the 2025 MJBowl, the top performers in each…
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Budist Newsletter: The MJBowl Journey
At Budist, we believe that connoisseurship starts with consistency. The same way a sommelier or coffee taster…
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Budist Newsletter: Road to the MJBowl
This past month has been about taking the MJBowl from announcement to activation, rolling up our sleeves and bringing…
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